SANDISK INTRODUCES WORLD'S FASTEST 128GB SDXC CARD NOW SHIPPING - IDEAL FOR CAPTURING FULL HD 3D VIDEOS AND HIGH-RESOLUTION PHOTOS
- Can capture up to 10 hours of Full HD 3D video-enough capacity
to film an entire day at the Consumer Electronics Show
- Features up to 45 megabyte per second read and write speeds for
faster shot-to-shot performance and quick data transfers
- Shipping worldwide in 64GB and 128GB capacities carrying MSRPs
of $199.99 and $399.99 respectively
Consumer
Electronics Show, Las Vegas, January 9, 2012- SanDisk Corporation (NASDAQ: SNDK), a global leader in
flash memory storage solutions, today introduced the 128 gigabyte
(GB)1 SanDisk Extreme® SDXC™ UHS-I card. The new
card is ideal for photography enthusiasts capturing Full
HD2 3D videos and high-resolution photos.
Video Recording Drives
Growth of User-Generated Content
Advanced DSLR cameras and HD camcorders enable imaging enthusiasts
to capture Full HD 1080p videos, even in 3D. According to
IDC3, user-generated video from digital cameras and
flash memory-equipped camcorders will increase more than 50
percent, from 4 exabytes in 2011 to 6.8 exabytes in 2014.
"Consumer video capture is driving
user-generated content creation," said Chris Chute, research
manager, worldwide digital imaging solutions, IDC. "This is the
first year that more than half of all video captured will be in HD,
and that number is set to reach nearly 80 percent in 2014. This
trend highlights the need for memory cards that are fast enough to
handle a massive data flow while offering enough capacity to store
the resulting files."
The 128GB SanDisk Extreme SDXC
UHS-I card is based on the new Ultra High Speed (UHS-I)
architecture and is designed to capture hours of top-quality video
footage. The card's UHS Speed Class 1 rating surpasses the
recording requirements of demanding video use cases-from home
movies captured on a DSLR to high-quality 3D footage.
"Five minutes of Full HD video can
consume one gigabyte of storage space," said Susan Park, director,
product marketing, SanDisk. "Our new SanDisk Extreme SDXC card can
capture up to ten hours of Full HD 3D video, enough to film an
entire day here at the Consumer Electronics Show."
The SanDisk Extreme SDXC UHS-I card
is designed to help imaging enthusiasts shoot like the pros, with
the speed and capacity needed to capture not only high-quality
videos but also high-resolution RAW+JPEG photos, which can reach up
to 30 megabytes in size.
Faster Shot-to-Shot
Performance, Faster File Transfers
The SanDisk Extreme SDXC UHS-I card features up to 45MB/sec
read/write speeds4, enabling photographers to capture
sequences of high-resolution photos using their camera's burst mode
and then quickly transfer the files to a computer.
The card's fast shot-to-shot
performance lets photographers capture the images that matter most
to them-whether using a point-and-shoot camera to take photos of a
young child's first steps or a DSLR to capture a high school track
star racing across the finish line. The card's fast file-transfer
speed lets photographers offload an hour-long Full HD video in five
minutes or a batch of 500 high-resolution photos in as little as
one minute5.
The SanDisk Extreme SDXC UHS-I card
is backed by SanDisk's reputation for quality-professional
photographers trust SanDisk. The card provides consumers with the
reliability and durability they need to capture photos anytime,
anywhere, and includes a built-in write-protect switch to help
prevent accidental data loss. For added protection, the card
includes a one-year downloadable offer for RescuePRO® Deluxe data
recovery software (a $59.99 value), which can bring accidentally
deleted images back to life.
Pricing and
Availability
The 64GB and 128GB SanDisk Extreme SDXC UHS-I cards are shipping
worldwide with MSRPs of $199.99 and $399.99 respectively.
About
SanDisk
SanDisk Corporation (NASDAQ: SNDK) is a global leader in flash
memory storage solutions, from research and development, product
design and manufacturing to branding and distribution for OEM and
retail channels. Since 1988, SanDisk's innovations in flash memory
and storage system technologies have provided customers with new
and transformational digital experiences. SanDisk's diverse product
portfolio includes flash memory cards and embedded solutions used
in smart phones, tablets, digital cameras, camcorders, digital
media players and other consumer electronic devices, as well as USB
flash drives and solid-state drives (SSD) for the computing market.
SanDisk's products are used by consumers and enterprise customers
around the world.
SanDisk is a Silicon Valley-based
S&P 500 and Fortune 500 company, with more than half its sales
outside the United States. For more information, visit
www.sandisk.com.
1 1 gigabyte (GB) = 1
billion bytes. Some capacity not available for data storage.
2 Full HD video (1920x1080x30fps), HD and 3D video
support may vary based upon host device, file size, resolution,
compression, bit rate, content, and other factors. See:www.sandisk.com/HD.
3 Worldwide User Generated Video Content and Archive
2010-2014 Forecast: The Video Bible (IDC #227749, April 2011).
Worldwide Digital Imaging User Generated Content 2010-2014
Forecast: The UGC Bible (IDC #227692, April 2011)
4 Up to 45 MB/sec (300X) read/write speeds. Based on
internal testing; performance may be lower depending upon host
device. 1 megabyte (MB) = 1 million bytes. X = 150KB/sec.
5 Approximations: results will vary based on file size,
resolution, compression, bit rate, content, host device, computer,
pre-loaded files and other factors.
SanDisk, the SanDisk logo,
RescuePRO and SanDisk Extreme are trademarks of SanDisk
Corporation, registered in the United States and other countries.
SDXC is a trademark of SD-3C, LLC. Other brand names mentioned
herein are for identification purposes only and may be the
trademarks of their respective holder (s).
This press release contains certain
forward-looking statements, including expectations for new product
introductions, applications, features, markets, and customers that
are based on our current expectations and involve numerous risks
and uncertainties that may cause these forward-looking statements
to be inaccurate. Risks that may cause these forward-looking
statements to be inaccurate include among others: the market demand
for video capture products may grow more slowly than our
expectations, or our products may not be available in the prices,
the geographies or the capacities that we expect, or our products
may not perform as expected, and the other risks detailed from
time-to-time in our Securities and Exchange Commission filings and
reports, including, but not limited to, our quarterly reports on
Form 10-Q and our annual report on Form 10-K. We do not intend to
update the information contained in this press release.